Oxfam International - Food crisis in Sahel.

The text is created by Oxfam International and was published in 2011. It discusses the impending food crises in Sahel. The author begins the article with a brief summary of what the article is actually about. Whilst taking a closer look at the article, there is a sense of advertising for the charity Oxfam rather than informing people about the crisis. The author is yet undeniably informing the audience of the food crisis in Sahel and what is being done to aid this problem, but they are as well trying to make the people donate to this organisation. The text was made for those with a strive to aid for the organisation. The style of the text is not formal, thus implying that the text is for everyone to read making it easier to be read by people of all ages. The text is not intended towards a specific gender. 

In the beginning of the article, harsh images shows the people and the harsh conditions they are living in. This is shared to the people reading the text making them feel bad and in a way persuading them to give money to the organisation.  The text then speaks about the images and the crisis and basically the problem is summarised. The style in which the author writes the text is very persuasive as it talks about the situation in Sahel and what they are doing to fix it. He mixes up a serious text with a persuasive text to make the reader really think about what he is reading. One of the many ways he persuades the audience is by using logos. The author uses many numbers and statistics in the text to help persuade the readers. 

 

Although the author uses a lot of logos in his text, ethos is used as well to change the mood of the text and appeal to the readers emotions. The style in which the author writes in the text is as, I mentioned before ,  very persuasive. It is obvious that the author intends to reach world wide readers for the text is not as formal. The author uses many persuasive techniques in the text which helps the fact that the text isn't only to inform the people but to let them pay money to the organisation. The author adds sentences such as "In Chad 13 out of 22 regions could be affected by this food crisis". This makes the reader really feel sorry for the people and feel bad if they don't donate. 

As I mentioned before, images are shown in the beginning of the video which really makes people feel for the people. Even though the article seems more like an ad for the organisation, it does well to inform the people about the problems and about how to aid the people and help educate the readers about the situation in Sahel.